Archive for June, 2012

June 20, 2012 0

How effective is Facebook’s paid advertising?

By in Digital Marketing Strategy, Social Media for Business

The effect of Facebook’s paid advertising has been a huge bone of contention in recent months with General Motors cancelling all its paid ads on the network and Reuters publishing a scathing poll that states that four out of five users are not swayed by Facebook Ads. We however sought to establish when and if […]

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June 11, 2012 0

My Love Affair with Technology

By in Mobile and Business

January 2011 was a month with a difference; it was a year that my career had to shape up. The pressure was real I was no longer that ‘little girl’; I had to be independent and self-sufficient. So my career path began. With no information technology background, I found myself in technology firm. My friends […]

June 7, 2012 0

My Genesis

By in Social Media for Business

It all started a year ago; more of a boy meets girl kind of story. At that point social media was an added value to a client, and with time on my hands and a new avenue to explore it was a new challenge. I then received a lot of brand guidelines, what to say […]

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June 6, 2012 1

Will Social Media Marketing remain sustainable?

By in Digital Marketing Strategy, Social Media for Business

  And what a month it has been for Facebook… The social media giant with delusions of grandeur a la Google and Apple took a tumble, well more than just a tumble in the stock market. Facebook Inc. has shed off just north of 32% of its original share price of $38 to close at […]

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